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Case Studies
Real Results. Real Systems. Real Growth.
We help service-based businesses turn scattered marketing into structured, revenue-driven systems. Each case study breaks down the strategy, execution, and results behind the growth.
106 Quiz Submissions in 7 Days
How MyIQTech Generated High-Intent Engagement Through a Paid Social Quiz Campaign
From August 4 through August 10, House of Strategies ran a paid social campaign designed to drive traffic to an interactive quiz for MyIQTech. Rather than sending users directly to a traditional sales page, the campaign used curiosity and interaction to encourage prospects to take the next step.
Campaign Results:
$222.52
Total Ad Spend
106
Quiz Submissions
$2.10
Cost Per Quiz Submission
514
Link Clicks
11.81%
Link Click-Through Rate
20.6%
Link Click to Quiz Submission Rate
Additional Campaign Performance
-
4,353 impressions
-
3,370 people reached
-
926 total clicks
-
21.27% overall CTR
-
1.29 average frequency
50% Landing Page Conversion Rate at Just $2.23 Per Lead
406 leads generated from 808 link clicks, followed by an automated nurture campaign averaging a 26.2% email open rate.
House of Strategies built a paid lead generation and nurture campaign for Abundantia using a downloadable calendar as the entry point. The campaign did more than generate inexpensive traffic. It turned that traffic into leads at an exceptionally strong rate, then continued nurturing those prospects through an automated email sequence designed to move them toward becoming clients.
The Numbers That Matter:
50.25%
Landing Page Conversion Rate
$2.23
Cost Per Lead
406
Leads Generated
808
Link Clicks
26.2%
Average Email Open Rate Across the Nurture Sequence
Additional Campaign Performance
-
$905.57 total ad spend
-
406 leads generated
-
$2.23 cost per lead
-
808 link clicks
-
3.08% link CTR
-
26,233 impressions
-
11,686 people reached
-
1,083 total clicks
-
4.13% overall CTR
50% Landing Page Conversion Rate at Just $2.23 Per Lead
406 leads generated from 808 link clicks, followed by an automated nurture campaign averaging a 26.2% email open rate.
House of Strategies built a paid lead generation and nurture campaign for Abundantia using a downloadable calendar as the entry point. The campaign did more than generate inexpensive traffic. It turned that traffic into leads at an exceptionally strong rate, then continued nurturing those prospects through an automated email sequence designed to move them toward becoming clients.
The Numbers That Matter:
50.25%
Landing Page Conversion Rate
$2.23
Cost Per Lead
406
Leads Generated
808
Link Clicks
26.2%
Average Email Open Rate Across the Nurture Sequence
Additional Campaign Performance
-
$905.57 total ad spend
-
406 leads generated
-
$2.23 cost per lead
-
808 link clicks
-
3.08% link CTR
-
26,233 impressions
-
11,686 people reached
-
1,083 total clicks
-
4.13% overall CTR
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House of Strategies
We help service-based businesses build clear, structured marketing systems that drive consistent and measurable growth.
949-416-8005
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