Most business owners make
the same critical mistake:
Trying everything without structure and strategy...
• Cold calling
• Ad campaigns
• Social media Content
• Blogs & Newsletters
• Networking
• Local Sponsorships
• Influencers & News Spots
But after all the exhausting effort, they’re still stuck asking:
“Why isn’t this working?”
Sound Familiar?
How It Works
Inside Built to Market, you’ll move through a structured sequence, starting with brand positioning, then building your content strategy, lead capture systems, website flow, and paid traffic. Each module builds on the last, helping you implement one piece at a time without overwhelm. You’ll work through templates, examples, and practical steps designed to help you make decisions, take action, and build real marketing momentum at your own pace. Don't worry, though; you can still jump around to the content you want to learn first!
What You'll Gain By The End Of The Course
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Understand Your Target Audience: Learn how to find and engage the right customers who are ready to buy. Learn to speak their language and make an impact in their life!
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Structure Your Systems for Success: Build and implement a marketing structure that reduces missed opportunities and consistently converts leads into paying customers.
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Automate Your Marketing: Implement smart systems that will save you time, increase efficiency, and skyrocket your growth. Through email nurture sequences to customer segmenting.
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Track Your Success and Scale: From pixels to spreadsheets, understand what KPI's to track and how to measure your marketing efforts so you can scale quickly—and without risk.
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Strategic Targeting: Develop a mindset for hunting down your target audience and building marketing campaigns that invoke emotion and result in higher conversions.
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Perfect Your Digital Campaign: Integrated training on the top digital marketing platforms like Meta, Google, Microsoft, TikTok, X, Reddit, & Pinterest.
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Develop Content Creation Strategies: From posting on Facebook to creating reels on TikTok. Learn advanced strategies that will help you build your audience and grow your influence!
Meet Your Instructor:
Dillon Kohler is a lifelong marketing strategist and the founder of House of Strategies, a full-service advertising agency that helps business owners cut through the noise and grow with confidence. From a young age, Dillon was obsessed with understanding how to influence behavior through design, messaging, and storytelling. What started as homemade commercials and creative projects turned into a career blending sales psychology, branding, and digital strategy.
Over the past 18+ years, he’s helped hundreds of business owners build scalable systems—combining clear positioning, powerful content, and results-driven advertising. Dillon’s passion lies in helping entrepreneurs finally connect the dots between great ideas and real conversions.
Who Is This Course For?
This isn’t a generic marketing course. We’ve designed it specifically for individuals looking to start a business and business owners who are exhausted trying everything and getting no results.
Individuals in the startup phase
Freelancers & consultants tired of one-off clients
Small business owners looking to build real marketing infrastructure
Aspiring CMOs who want to master full-stack marketing
Coaches, creators & course owners who want to avoid burnout
Course Overview
Try It, Apply It,
or Your Money Back
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No Hidden Fees! For just $100 a month, you can get instant access to all the course material! Start where you need it most and work from there! We are still working on the final courses but 80% of the sections are available immediately.
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Ongoing Updates:
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New content every month!
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Access to our Exclusive Group
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Exclusive Discounts on New Programs
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Grandfathered Monthly Pricing
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Built to Market
100
Every month
Equipping you with the systems to delegate, the clarity to lead, and the strategy to scale.
Valid until canceled
12+ Sections
85+ Modules
Workbook Exercises
Quizzed Sections
Exclusive Group Network
New Courses Every Month
Client Testimonials
This is your chance to unlock the real growth your business deserves.
Stop spinning your wheels.
Stop wasting time and money.
Stop building blindly.
Take action today and see the transformation you’ve been dreaming of.
Join Now & Start Building
Your All-in-one System
Summer Sale!
Built to Market
100
Every month
Equipping you with the systems to delegate, the clarity to lead, and the strategy to scale.
12+ Sections
85+ Modules
Workbook Exercises
Quizzed Sections
Exclusive Group Network
New Courses Every Month